During the Spring Festival, the Zhongshan Culture, Radio, Television and Tourism Bureau has arranged for public venues and tourism enterprises to plan 260 culture and tourism activities, following the COVID-19 regulations, and distributed Spring Festival gifts for citizens.

Sun Yat-sen Memorial Library will hold a lantern riddle garden fair and Lantern Festival party through the cooperation with other local libraries to celebrate the joy of reading and the Spring Festival and hold Spring Festival-themed reading promotional activities. Zhongshan Cultural Center will hold a special kareoke event "Embracing the Spring Festival with Cantonese Songs" to welcome the Spring Festival with songs and build a festive atmosphere.

In addition, the Zhongshan Cultural Center will hold an online series during the Spring Festival about Zhongshan's intangible cultural heritage programs, upload short videos about festival customs, and hold an activity on Spring Festival scrolls to welcome Chinese from abroad and workers from other cities.

The Zhongshan Culture, Radio, Television and Tourism Bureau will hold various Spring Festival activities including a cultural tourism market online for the Spring Festival and a Spring Festival raffle.

The online Spring Festival cultural tourism market will open from January 28 to February 15 (Lunar Calander: from December 26 to the Lantern Festival) through the "Zhongshan Release" and "Zhongshan Culture and Tourism" WeChat accounts. During the campaign, ten thousand 30-yuan shopping coupons will be distributed.

From January 31 to February 7 (Lunar Calander: from Chinese New Year's Eve to January 7), a raffle campaign will be held on the "Zhongshan Release" and "Zhongshan Culture and Tourism" WeChat accounts. During the campaign, gifts and cash prizes worth over one million yuan in total will be distributed.