As a diversified large-scale privately-owned high-tech enterprise, Guangdong Longde Group Co., Ltd. is located in Zhongshan City, the central part of the Pearl River Delta which boasts convenient transportation and highly-developed economy. The enterprise’s business scope includes research and development, manufacturing, domestic sales and export. As the enlargement of the Group, it boasts now 8 manufacturing factories, 3 trading companies, 1 import-export company and 1 independent technology research and development center, and over 3,000 employees. It has a wide range of products including various small household electric appliances, MP3, household security and lighting products, of which small household electric appliances series products like vacuum cleaners and electric kettles have passed a variety of related international quality authentications, and have been exported throughout the world. In the domestic market, Longde has established over 600 image counters and over 150 maintenance service spots. With the joining of a large number of professional talents and continuous technology innovation, Longde has become a famous brand in the household electric appliance industry.

Time of establishment:
September, 1999

Products:
Vacuum cleaner, fruit presser, mixer, electric hair dryer, electric iron, toaster, electric kettle, electric toothbrush, humidifier, foot-warmer, egg steaming machine, security products, MP3, energy-saving lamp, etc.

Leading product:
Vacuum cleaner series --- annual production output of over 300 million

Primary objective:
the first brand in China

Sales area:
Domestic: Zhongshan Longde Electric Appliances Co., Ltd. (domestic sales network spreading throughout China)
Overseas—Zhongshan Longde Electric Appliances Industrial Co., Ltd. (sold to Europe, America, Japan, the Middle East, the Soviet Union, Southeast Asia and other countries and regions)

Sales concept:
product is worth the price

Sales modes:
Domestic: distribution system: authorized distributor is responsible for local sales;
Overseas: cooperate to develop product/ processing and manufacturing in accordance with brand

Service institutions:
3 sub-companies, over 40 agencies or liaison offices are set up in major cities in China

Company culture:
Think hard, stress efficiency, don’t put off what can be done today.

Favorite song:
“Offspring of the Dragons”

Factory area:
Zhongshan-- modern garden-like factories covering an area of 100,000 square meters
Shenzhen—16 four-floor factories covering an area of 60,000 square meters

Product certificates:
China Great Wall Certification, European GS Certification, Europe CE Certification, American UL Certification and American ETL Certification