The 20th China (Shenzhen) International Cultural Industries Fair (ICIF) opened on May 23. The Zhongshan exhibition group made appearance at the Greater Bay Area exhibition area.

The 5-day exhibition attracted the participation of over 40 outstanding culture and tourism enterprises, with more than 80 products displayed. These enterprises also took part in various activities including product promotions, launch meetings and industry exchanges.

The Zhongshan exhibition booth and the Zhongshan industries exhibition booth covered a total area of 165 square meters. The Zhongshan Zhongshan exhibition booth mainly promoted Zhongshan's culture and tourism resources, including high-quality tourist attractions such as the national-5A Tourism Area of Sun Yat-sen Hometown and the national-4A Chinese Rosewood Culture Expo City in Dachong Town, leisure tourism resorts such as Zhongshan Hot Spring Resort, and specialty foods such as Shiqi Pigeon and Almond Cake.

There was also a display area for quality homestays, camping sites and agriculture-culture-tourism projects.

Over 70 types of products, including Shiqi Pigeon, Juxiangyuan Almond Cake and other top 10 souvenirs, ICH creative products such as colour enamels and embroidery, and innovative small home appliances are showcased.

The Zhongshan industries exhibition booth mainly displayed Zhongshan's game and amusement industry, aiming to help enterprises explore new markets.